ASSISTANT ICT OFFICER(WEB CONTENT SOCIAL MEDIA MANAGEMENT)(1 post) Air Tanzania Company Limited(ATCL) Tanzania
Job Type: Full-Time
Closing Date: 30th October 2023
Location: Dar es Salaam, Tanzania

Qualification

·         Diploma in computer science, information systems/technology or related qualifications from a recognized institution and

·         At least three years working experience in website content management, sales and marketing communication in a competitive business environment

Tasks

·         Coordinate, generate, implement and maintain content for the website

·          Manage and optimize ATCL activities for the website and track web traffic against targets

·         Build and manage the company’s social media profiles  and presence and additional channels that may be deemed relevant

·         Create shareable content appropriate for specific networks to spread both the brand and content.

·         Monitor  and engage in relevant social discussions about the company

·         Run regular social promotions and campaigns and track their success through online discussions

·         Work alongside other marketers and content marketers to help distribute content that educates and entertains our customers and support marketing goals

·         Drive consistent, relevant traffic and leads from social network presence

·         Explore new ways to engage and identify new social networks to reach target  customers

·         Supports ATCL strategic & marketing communications social medial presence

·         Manage discussion forum to support ATCL marketing

·         Monitoring online traffic and conversions

·         Ensuring functionality and efficiency of website

·         Debug pages and ifx broken links or images

·         Update website contents

·         Monitor and analyze website performance(e.g traffic, conversion)

·         Address user complaints

·         Help to bring new ideas for design and content creation for sgreate design.

 

·         Scope and create templates for the marketing team to be more efficient in their posting on website, social media and other channels