Provide a sales and professional financial advisory service function to the branch based banking market, increasing market penetration through the management of a portfolio of accounts and proactively identifying sales and cross-selling opportunities.
Monitor changes in the operating environment, quick to act upon potential opportunities.
Keep abreast of business banking developments through regular perusal to relevant literature.
Ensure that all aspects of credit policy are adhered to and the desired standards with respect to accuracy and timely reporting are achieved.
Comply with legal, credit and risk management-related obligations.
Providing superior customer service as measured by customer feedback/customer satisfaction surveys.
Informing and educating customers about the bank and bank products (raising the customer’s awareness of the most appropriate products and services).
Cross-selling and increasing customer portfolios (educating and informing, proactively identifying needs and monitoring accounts).
Product knowledge (general as well as investment-related; can determine product combination possibilities; understanding of pricing so as to be able to determine profitability) and also, an understanding of when specialist support is needed.