Job Purpose
Driving the overall growth of the SME segment within the bank. The role entails implementing acquisition, retention, and expansion strategies for SME segments, making major operating and investment decisions, and ensuring the achievement of key performance indicators. The role holder will also be responsible for developing and implementing strategies, cascading them to the branches, and monitoring performance to drive growth.
Key Responsibilities/Tasks
- Lead SME banking unit and ensure effective coordination with the branches to boost up Small Medium Enterprises (SME) client base
- Design, plan and formulate strategies to achieve business goals as to SME Banking
- Grow the team’s portfolio profitability by identifying new and existing customer potential including sales opportunities and new product promotion initiatives
- Monitor proper utilization of credit facilities in SME accounts and maintain the quality of risk assets and ensure periodic review of the facilities
- Monitor Non-Performing SME loans of the Bank and decide on appropriate strategies and plan for re-structuring/recovery
- Ensure compliance with internal policies and procedures and regulatory requirements
- Develop customer value proposition that focuses on building and deepening relationships with existing and new profitable customers within SME segment
- Proactively research competitive threats/opportunities within the market and geographical area
- Grow the team’s portfolio profitability by identifying new and existing customer potential including sales opportunities and new product promotion initiatives
Skills, Knowledge, and Abilities
- Experience in SME banking and deep understanding of SME banking products and services
- Having in-depth knowledge on banking regulatory framework and guidelines on SME Banking
- Having wide network of SME clients
- An understanding of customer segmentation theory and practice
- Must demonstrate good market knowledge
Academic / Professional Qualifications
- Bachelor’s degree in Degree/Advanced Diploma in Business, Accountancy, and Economy, Finance, or any other related field.
- MBA will be an added advantage.
Working Experience Required
- A minimum of 8 years of working experience in Retail Banking driving products & business development and management
- Proven experience record in leadership and people management (at least 3 years)