Manages VAS core services E2E to ensure sustainable revenue growth.
Monitoring of the key operation indicators for all the VAS services on daily basis
Execute commercial actions for sustainable revenue growth
Ensure compliances on all services under the portfolio.
Provide the necessary guidance and support to partners and other stakeholders
Prepare daily, weekly and monthly reports for all services under the portifolio
Develop a business relationship with other stakeholders from design to the launch of all products to ensure fully alignment within and outside the organization.
Key accountabilities and decision ownership
Develop a strong core VAS services that will provide reasonable contribution to the digital revenue bucket
Proactively manage product life cycle under your portifolio
Work with other teams within the commercial and technology functions in delivering to the fastest possible time to market
Monitor the customer trend and align with other stakeholders for any improvement required
Proactively learn the market trend and come up with plans to address the challenges
Always monitor key KPI for improvement
Core competencies, knowledge, and experience
Excellent analytical and logical reasoning skills translated from consumer insights
Excellent communication skills
Strong stakeholder management skills
Ability to anticipate customer, competitor, and market dynamics
Must have technical/professional qualifications:
2+ years’ experience industry or functional experience.
Bachelor degree in Computer Science, IT, Business Administration, Marketing, Economics or its equivalent
Strong analytical skills and business acumen.
Strong understanding of technology, non-telecom services or design of the same with intelligence to understand ways of generating revenue in smart manner as per company procedures
Build and maintain relationship with key stakeholders in the value chain.
Telecommunications experience would be advantageous.
Strong understanding of managing projects.
Job Responsibility
Demonstrates a good understanding of Digital Marketing concepts through practical experience and advices on the execution of brand recognition, trust and the users intent to purchase Vodafone products and services;
Uses Digital Marketing tools and platforms to ensure the correct messages are presented to audiences at the correct time through the correct channel;
Helps deliver audience strategy across biddable channels for execution by account team;
Supports the team to deliver activities related, but not limited to setting and measuring operational effectiveness through ongoing process / capability auditing;
Performs assigned tasks related to creating a centre of excellence for all Biddable Media, and collaborating with wider Marketing stakeholders in the development of strategic and operational best practice;
Effectively interacts with external creative agencies and/or in-house media design teams and manages the campaign production process, through digital channels;
May provide expertise to support the development of biddable media campaigns, in line with the Digital Marketing strategy, and analyses their effectiveness;
May delivers tasks for deployment of marketing campaigns through digital channels to reach and engage with the existing and potential customer base, to drive sales and revenue;
Works within Company standards to support establishing best use of technology platforms, and leading the relationship with devoted platforms (for example, Facebook, Twitter etc.);
Performs other job-related duties or tasks defined by the supervisor or resulting from assigned agendas.