What you’ll do

Role purpose: 

• Develop and implement digital payment strategies aligned with the company’s overall goals.
• Conduct market research to understand customer needs and preferences.
• Manage end-to-end digital products’ lifecycle, from ideation to post-launch evaluation.
• Collaborate with cross-functional teams including IT, Customer Experience, Marketing in the designing, launch of new digital & online products and services.
• Enhance the experience for customers by gathering and analysing customer feedback to drive continuous improvement.
• Develop and manage relationships with external partners.

Key accountabilities:

• Maintain and drive the strategic roadmap for digital payment solutions to achieve maximum adoption and overall growth.
• Identify opportunities for innovation and differentiation in the digital payments space – Evaluate emerging technologies, drive innovation by piloting new solutions and assessing their feasibility for integration into M-Pesa’s ecosystem.
• Continuously design and optimize digital & online solutions to improve user experience and functionality – Analyse customer feedback and usage to identify and address pain points.
• Consistent tracking & analysis of key performance metrics related to digital payments adoption, usage, revenue – Ensure analysis and reports are detailed and insightful enough for quick decision making.
• Collaborate with GTM teams in rolling out the overall GTM Strategy for digital solutions – Develop and execute campaigns promoting digital payment solutions, educate customers o the benefits and usage of the solutions and measure the effectiveness of these efforts and adjust the GTM strategies as need

Core competencies, knowledge, and experience:

•    Strong stakeholder management skills
•    Must be a critical thinker, innovative and agile.
•    Ability to manage projects, multiple tasks and priorities effectively.
•    Strong customer service and experience orientation
•    Excellent analytical and problem-solving skills – Familiarity with data analysis tools and techniques

Must have technical / professional qualifications: 

•    Bachelor’s degree in Business Administration, Economics, Marketing, Finance or a related field
•    Understanding of digital payment ecosystems and mobile financial services
•    Minimum 2 years of working experience in a fast-paced industry e.g., telco, FMCG
•    Excellent analytical, problem-solving, and business acumen
•    Strong communication and interpersonal skills
•    Ability to work effectively in a fast-paced and dynamic environment.
•    Flexibility in working hours may be required o meet project deadlines.